*Event details and schedule are subject to change without notice.

Live Music Featuring:

Weather Permitting | 12 PM-1:15 PM

Kona Town’s Finest – 1:45 PM – 3 PM

Kenny Tagavilla & Band | 3:30 PM – 4:45 PM

Hosted by KWXX’s own G. Cruz, DJing from 10 AM – 12 PM and keeping the energy high all day long!

Kuleana Rum Shack Garden Bar

Visit Kuleana Rum Shack’s Tasting Room, right across from our Coronation Pavilion, for some tasty cocktails and small bites!

Mystery Bag Gift with Purchase

Spend $300 or mall-wide on November 28, 2025, and receive a Mystery Bag filled with prizes value between $25 and $500. Receipts may be combined to reach the qualifying amount. While supplies last.

Every Mystery Bag includes a guaranteed minimum value of $25. Redeem receipts at the Queens’ Marketplace Info Booth between 10 AM and 3 PM. Restrictions apply. Must be 18 years or older to participate. View official rules and regulations for more information.

Gifts include merchandise or gift cards from the following Mystery Gift sponsors:

Coconut Ave.

Genesis Galleries

Handmade.by.rose.v

Island Gourmet Markets

KoaWood Ranch

Kozy’s Magic & Comedy Show

Kohala Coffee Co.

Malibu Shirts

Maui Divers Jewelry

Olivia Clare Boutique

OluKai

Pono Pastries

Reyn Spooner

Sips by Kailoa

Skin Factory Tattoo

SoHa Keiki & SoHa Living

Starbucks

Sunglass Hut

Queens’ Marketplace

Waikoloa Beach Resort

Black Friday Specials

All promotions are valid exclusively on Black Friday, November 28, unless otherwise specified. Contact individual merchants for more information. Promotions are subject to change with little to no notice. Check back for more promotions!

Bikeworks Beach & Sports

Cariloha – 40% off storewide

Coconut Avenue – 20% off storewide for the first 20 customers! (excludes the new Benoa Dream Girl Collection) Plus, more in-store deals.

• Gift with Purchase:
  • Spend $100+ get a Tyvek Pouch
  • Spend $200+ get a Tyvek Tote
  • Spend $300+ get both the Tyvek Pouch & the Tyvek Tote

CROCS –

• Doorbusters! BOGO Free (select styles)
• Clearance Buy 2 Get 2 Free
• Full Price 30% off (see associate for exclusions)
• All bags 40% off
• Jibbitz Buy 5 Get 5 Free

Genesis Galleries – Live artist painting!

KoaWood Ranch –

• 20% off sunglasses
• 20% off SELECT watches (Mana series)
• 20% off Travel Posters
• Soap and Dish Promo $20 (save $4 – 15% off)
• 50% off KWR select bags
• Select Aloha Coastal Mens

Kona Surf N Sandals – 30-50% off premium brands, under the tent!

Lava Light Galleries

Mahina – Expanded sale wall tup to 70% off. Plus, enter raffle for a chance to win a $250 gift card.

Maui Divers Jewelry – Receive the 2025 Limited Edition Maile Hawaiian Snowflake Ornament in sterling silver with regular-priced purchases of $995 or more. Offer ends January 10, 2026.

Malibu Shirts – 30% off, exclusions may apply.

Mashka Jewelry – 20% off of signature metal jewelry.

Olivia Clare Boutique –

• Friday, 11/28: 25% offstorewide; open 8am-8pm.
• Saturday, 11/29: 20% off storewide; open 10am-8pm.
• Sunday, 11/30: 20% off storewide; open 10am-8pm.

OluKai – Special sip & shop in-store

Oshima Surf & Skate – Up to 70% off under the tent!

Reyn Spooner – Receive 20% off your purchase!

Rip Curl – 30% off storewide

SoHa Keiki & SoHa Living – Special discounts throughout the day!

Sunglass Hut – 30% off select glasses; 11/21-11/28. See associate for exclusions.

Holiday Market Vendors

Vendors will not be offering Black Friday specials unless otherwise specified. Contact individual vendors for more information. Check back for more vendors! If you are interested in vending at this event, please complete an application here.

Aina Candles
ALOHA KPOP KOLLECTIVE
Bu’s Grindz
Cacao Cocoon
Candynae Art
CBD Hawaii
Cocomon
Da Munchie Shack
Hamakua Creations
Handmade.by.rose.v
Hawaii TCG Buy N Sell
Island Rayne Gourmet
Kiki and Nai’a Hawai’i
Sips by Kailoa
Soul Creative Design + Press
Takoyatea
Tasha Marie Essentials / Rooted in Wellness
Tavares Tasty Treats
The Bar Bakery
Uproot Origin
143 Patisserie

Click Here to View Black Friday Event Map

Giving Machine Pop-up

This holiday season, experience the joy of giving through the Light the World Giving Machines!

From November 21 through January 2, visit the holiday pop-up storefront in Suite J6, next to Claire’s.

These unique vending machines make it easy, and fun, to give back to those in need. Simply choose a gift to donate towards, and you’ll be supporting incredible local and global nonprofits including The Food Basket, Pōhāhā I Ka Lani, Hawaii Diaper Bank, Project Hawaii, Interfaith Communities, and Mentors International.

Give Hope. Share Joy. Light the World.

What is the Giving Machine Initiative?

The Giving Machine Initiative is part of Light the World. These innovative machines provide a simple, fun, and memorable way for people to give to those in need – whether in their community or around the world. Instead of purchasing candy or snacks from these vending machines, people can donate towards goods and services to support those in need. It’s a machine that enables a person to give, rather than receive.

Items to donate towards will vary, but may include food, water, clothing, shelter, healthcare, educational support, and more.

FREQUENTLY ASKED QUESTIONS